Terms & Policies

LEGAL & INTELLECTUAL PROPERTY

1. Trademarks & Identity

The brand name Mr. Lincoln® is a registered European Union Trade Mark (EUTM) under the European Union Intellectual Property Office (EUIPO), registration number 019019044. Unauthorized use of this trademark, or any confusingly similar mark, is strictly prohibited and protected under European Union law. By using this website, you acknowledge that all visual and brand assets are the exclusive property of E-trade j.d.o.o.

2. Proprietary Technology & Innovation

Lincoln Shield™ represents a proprietary engineering standard for integrated digital protection within sartorial garments. This system, featuring a localized electromagnetic barrier infused with metallic polymers, is the exclusive intellectual property of the Mr. Lincoln brand. Any unauthorized reproduction of this technical integration, or the use of the "Lincoln Shield" designation, is a violation of our intellectual property rights.

3. Terms of Website Use

By accessing mrlincoln.hr, you accept the following conditions:

  • The content provided is for informational purposes and represents our "Sartorial Engineering" standards. It does not constitute legal or professional advice.

  • Copying, modifying, or distributing any content—including technical descriptions, architectural tailoring concepts, and high-definition imagery—without prior written consent from Mr. Lincoln is strictly prohibited.

  • We are not liable for any damage resulting from the use of this website, except in cases of proven gross negligence.

  1. Accessibility Statement

We are committed to making our website, mrlincoln.hr, accessible and inclusive for all users, regardless of ability or technology. We continuously strive to improve the digital user experience for everyone and aim to apply relevant accessibility standards.

  • Compliance Status: Partially compliant. We are actively and continuously working on improvements.

  • Known Non-compliances: Some images may currently lack alternative (alt) text, specific color contrasts are under active development, and video content (if applicable) may lack synchronized subtitles.

  • Measures to Address: We are implementing ongoing contrast checks, updating image alt texts, refining keyboard navigation, and integrating subtitles where necessary.

  • Feedback & Support: If you notice any accessibility issues or encounter barriers while navigating our site, please reach out to us:

    • Email: info@mrlincoln.hr

    • Phone: +385 99 450 0525

4. Jurisdiction & Enforcement

Mr. Lincoln actively monitors global and local markets for infringements. We reserve the right to take immediate legal action against any unauthorized use of our trademarks, technical innovations, or brand assets to protect the integrity of our engineering and design standards.

  • Governing Law: Croatian Law and European Union Intellectual Property Regulations.

  • Jurisdiction: For general disputes, the Commercial Court in Zadar. For matters concerning European Union Trademarks, jurisdiction is extended to the competent EU Trade Mark Courts as provided under EU Regulation 2017/1001.

​6. Corporate Identity & Registration

​In accordance with the Croatian Companies Act (Zakon o trgovačkim društvima), the following administrative details pertain to the legal entity owning and operating the Mr. Lincoln brand:

​Legal Entity: E-TRADE j.d.o.o. za trgovinu i usluge

​Registered Office (HQ): Ul. Borisa Papandopula 6, 23000 Zadar, Croatia

​Showroom: Ul. Katarine Zrinske 1D, 23000 Zadar, Croatia

​Tax ID (OIB): 10423573109

​Registration Number (MBS): 110125808

​Competent Court: Commercial Court in Zadar

​Share Capital: 2,65 EUR (paid in full)

​Management: Elvis Klarica, Director

5. Contact & Complaints

For any legal inquiries, disputes, or formal complaints, please contact us directly:

  • Email: info@mrlincoln.hr

  • Phone: +385 99 450 0525

Last updated: April 2026.

© 2026 Mr. Lincoln. All rights reserved.

© 2026 Mr. Lincoln. All rights reserved.